Elevate Your Creative Journey

Gain expert insights, tips, and trends to navigate the digital landscape
App Marketing Reimagined

by Ellad Kushnir Matarasso

16 Jan 2025

App Marketing Reimagined: AI’s Breakthrough in User Acquisition and Engagement

With millions of apps available across platforms, the battle for visibility requires more than traditional marketing methods. Meeting user expectations in such…
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How Creative Assets Can Improve Your Marketing Campaign

by Ellad Kushnir Matarasso

8 Jan 2025

How Creative Assets Can Improve Your Marketing Campaign

Why Creative Assets Matter Imagine having the perfect marketing plan to launch your new product, only to watch it fall flat. Your…
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Embracing AI in the Creator Economy

by Ellad Kushnir Matarasso

27 Dec 2024

Embracing AI in the Creator Economy

Are you using AI to elevate your brand and provide unique, valuable content? Have you ever wondered how AI is reshaping the…
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Alison - revolutionizing fashion advertising

by Ellad Kushnir Matarasso

18 Dec 2024

Revolutionizing Fashion Advertising: How AI Keeps Brands Ahead of the Curve

Staying relevant in fashion marketing takes more than flawless style. With new collections launching every day and constant shifts in trends, crafting…
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by Alison.ai

17 Dec 2024

[Speaking Session] The AI-Powered Creative Revolution

Dive into how AI is redefining creative possibilities in app marketing. Check out our workshop from App Promotion Summit Berlin, where Tango's…
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The Sweet Impact of AI on Marketing

by Alison.ai

12 Dec 2024

The Sweet Impact of AI on Marketing: Lessons from Ferrara Candy Company

Introduction Artificial intelligence (AI) is rapidly transforming the marketing landscape. From content creation to ad optimization, AI offers many possibilities for businesses…
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creative analytics guide

by Ellad Kushnir Matarasso

11 Dec 2024

Understanding Creative Analytics: A Beginner’s Guide

Imagine having the ability to pinpoint exactly what makes your creatives grab attention and drive conversions. Is it the captivating visuals? Perhaps…
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The Year of Creative Optimization - A Tango Case Study

by Alison.ai

6 Dec 2024

The Year of Creative Optimization: A Tango Case Study

In the ever-evolving landscape of mobile app marketing, user acquisition and creative strategies have become paramount. At App Promotion Summit Berlin, Joseph…
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Meta Ads - New Sensitive Categories Restrictions

by Ellad Kushnir Matarasso

5 Dec 2024

Find Success Navigating Meta’s New Sensitive Category Restrictions

If you haven’t heard by now, then it’s important, for you as an advertiser, to know: Meta’s tightening restrictions on advertising for…
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