Creative Analytics and Insights Blog

by Ellad Kushnir Matarasso

22 May 2025

From Creative Data to Smarter Decisions: Analyzing Creative Performance for Actionable Metrics

Creative has become one of the most decisive factors in campaign performance. It’s what the audience sees first, and often what they…

The Rise of Agentic AI in Digital Marketing and Creative Strategy

by Ellad Kushnir Matarasso

20 May 2025

The Rise of Agentic AI in Digital Marketing and Creative Strategy

The world of digital marketing is constantly evolving, with new technologies reshaping how brands connect with their audiences. While we've seen incredible…

General

by Ellad Kushnir Matarasso

15 May 2025

The 5 Essential Moves for a High-Impact Marketing Plan

In marketing, things can get complex quickly and if you aren't orienting yourself, chaos can overtake your campaigns. You’re not just battling…

Business of Apps Podcast with Alison.ai: AI-powered creative optimization for mobile today

by Alison.ai

13 May 2025

Business of Apps Podcast #233: AI-powered creative optimization for mobile today with Asaf Yanai, CEO at Alison.ai

How is generative AI reshaping the future of mobile advertising? In this episode of the Business of Apps podcast, Alison.ai CEO and…

by Ellad Kushnir Matarasso

8 May 2025

From Meh to Magnetic: Create Facebook Ads That Get Clicks

What makes the perfect Facebook ad? The kind that makes people stop mid-scroll, smile, click, convert. Here’s the truth: the “perfect” ad…

by Alison.ai

1 May 2025

Alison.ai Now Supports LinkedIn Creative Analysis

We’re thrilled to announce that LinkedIn is now officially integrated as a new channel on Alison.ai, expanding our ever-growing ecosystem of advertising…

Advertising Week Europe - Elad Brindt Shavit, Alison.ai Session

by Alison.ai

29 Apr 2025

[Speaking Session] How We Turned Creative into Thousands of Data Points

What if your creative assets held the key to gaining powerful performance insights across every platform? In this eye-opening session from Advertising…