Acquire More High-Value Players, With AI-Powered Creatives
AI-driven creative solutions for unmatched player acquisition and engagement
+106% ThruPlays
Ferrara Candy Company saw over 106% lift in engaged audiences across Meta’s multiple networks, improving viewership KPIs for its Laffy Taffy creative campaigns.
+330% Purchase
Tango gained 330% first time purchase following an in-depth competitor analysis that led to develop recommendations tailored to each platform for optimal performance.
+101% ROI
Sciplay gained 101% uplift in ROI, after producing new, data-based creatives and rejuvenating existing ones that were facing fatigue, resulting in greater performance than the account averages.
Smarter Creatives Means More Players
Craft high-performing creatives effortlessly with the power of Alison.ai. With real-time performance analytics and data-driven insights, you can now stay ahead of gaming trends, eliminate guesswork, and produce assets that attract the right players and keep them engaged. Focus on building great games, and Alison will make sure your ads stay relevant, driving long-term success for your game.
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Gain Game-Changing Insights into User Behavior
Gain simplified attribution, allowing you to track how each element in your creatives impacts user acquisition, retention, and in-game purchases. With powerful analytics and predictive insights, you can optimize strategies to boost player engagement and drive monetization.
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Elevate Your Creative Testing and Iteration
Enhance your creative testing by tracking real-time metrics and accessing competitor data to refine your ad creatives effortlessly. With AI-generated recommendations at your fingertips, you can rapidly iterate and ensure your ads resonate with your audience.
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Frequently Asked Questions
How does Alison help identify which gameplay moments make the most compelling hooks?
This is one of the most direct applications of Alison.ai’s frame-level video analysis for gaming. The platform analyzes gameplay footage used in ads and identifies which specific moments – exciting mechanics, reward reveals, or emotional peaks, correlate with the strongest hook performance. This gives your creative team a data-backed answer to what to feature in the first few seconds, rather than relying on intuition or expensive testing.
Can I analyze creative performance separately for different player segments (casual vs. hardcore)?
Alison.ai’s analytics support segmentation by platform and geography, which captures some of the behavioral differences between player segments since these often correlate with platform choice. For more granular audience segmentation tied to your own player data or MMP cohorts, our team can advise on integration options during onboarding.
Does Alison integrate with gaming-specific ad networks like Unity, AppLovin, and Moloco?
Yes. Alison.ai has dedicated platform support for Unity, AppLovin, and Moloco, alongside the major social and search platforms. This means your gaming UA campaigns across all of these networks can be managed and optimized from a single creative intelligence platform, with channel-specific insights for each, rather than generic guidance applied uniformly.
Don’t Just Take Our Word for It
Alison will give you recommendations. Some of those recommendations may fly in the face of where you think your brand is, and what your brand really symbolizes. And I think that’s refreshing, and potentially for marketers and creative marketers, specifically revelatory in terms of how I diversify my messaging and communication strategy.”
Bradly Bifulco
Creative Director
Official Partner of Leading Social and Digital Channels
