Elevate Your Creative Journey

Gain expert insights, tips, and trends to navigate the digital landscape
Embracing AI in the Creator Economy

Embracing AI in the Creator Economy

Are you using AI to elevate your brand and provide unique, valuable content? Have you ever wondered how AI is reshaping the…
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Alison - revolutionizing fashion advertising

Revolutionizing Fashion Advertising: How AI Keeps Brands Ahead of the Curve

Staying relevant in fashion marketing takes more than flawless style. With new collections launching every day and constant shifts in trends, crafting…
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The Sweet Impact of AI on Marketing

The Sweet Impact of AI on Marketing: Lessons from Ferrara Candy Company

Introduction Artificial intelligence (AI) is rapidly transforming the marketing landscape. From content creation to ad optimization, AI offers many possibilities for businesses…
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creative analytics guide

Understanding Creative Analytics: A Beginner’s Guide

Imagine having the ability to pinpoint exactly what makes your creatives grab attention and drive conversions. Is it the captivating visuals? Perhaps…
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The Year of Creative Optimization - A Tango Case Study

The Year of Creative Optimization: A Tango Case Study

In the ever-evolving landscape of mobile app marketing, user acquisition and creative strategies have become paramount. At App Promotion Summit Berlin, Joseph…
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Meta Ads - New Sensitive Categories Restrictions

Find Success Navigating Meta’s New Sensitive Category Restrictions

If you haven’t heard by now, then it’s important, for you as an advertiser, to know: Meta’s tightening restrictions on advertising for…
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creative performance

Creative Performance: Why It Matters and How to Get It Right

Creatives are the backbone of any successful campaign. Whether it’s a compelling video ad, an eye-catching banner, or a high-converting landing page,…
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Alison-Ferrara Creative Success Webinar

[Webinar] Redefining Marketing: Ferrara Candy Company’s AI Blueprint for Creative Success

In a rapidly changing marketing landscape, staying ahead requires more than just creativity—it demands innovation. Ferrara Candy Company has embraced this by…
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Boosting Creative Marketing Performance at Zynga

AI in Action: Boosting Creative Marketing Performance at Zynga

Introduction In a recent webinar hosted by Nick Sands, industry experts Asaf Yanai, CEO and co-founder of Alison.ai, and Bradley Bifulco, Creative…
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