Your Creative Data in a New Light
Get the most out of your creatives with full-funnel data and actionable insights to transform your campaign potential.
+106% ThruPlays
Ferrara Candy Company saw over 106% lift in engaged audiences across Meta’s multiple networks, improving viewership KPIs for its Laffy Taffy creative campaigns.
+330% Purchase
Tango gained 330% first time purchase following an in-depth competitor analysis that led to develop recommendations tailored to each platform for optimal performance.
+101% ROI
Sciplay gained 101% uplift in ROI, after producing new, data-based creatives and rejuvenating existing ones that were facing fatigue, resulting in greater performance than the account averages.
Creativity and Data
At Alison, we believe creative assets are pivotal to campaign success. By seamlessly integrating creativity with data science, our platform harnesses deep machine learning and real-time data to amplify engagement, elevate conversion rates, and deliver unparalleled ROAS.
Book a Demo
Smart Creatives. Superior Results.
Accelerate creative ideation, streamline production, avoid creative fatigue, and make data-driven decisions, leading to a more efficient and innovative workflow.
Book a Demo
Peak Creative Performance
Make sure every creative you produce leaves your competitors in the dust with deep data insights and constant optimization.
Book a Demo
Key Features
Your Performance at a Glance
See the full picture of your creative performance at a quick glance. View your top-performing elements, which creatives are starting to experience fatigue, and your top-spending vs top-performing creatives.
Master Your Creative Strategy
Identify your best and worst creatives by drilling down into their performance. Track trends and analyze stats by country and platform.
Alison’s Picks. Your Success.
Boost your creatives’ impact with Alison’s Picks and instantly learn which features to add, keep, and replace.
Detect and Rejuvenate Creative Fatigue
Spot the signs of creative fatigue with data. Regularly update and energize your creatives to maintain peak performance.
Learn More About Your Creatives
Get a breakdown of feature variations with Alison’s tagging of distinct characters, environments, CTAs and more to optimize performance. Discover the prominence of these creative features in your ads and vital stats like impressions, ad spend, CTR, installs, IPM, and ROI.
Create More Impactful
Copy
Evaluate and understand the impact of your primary text, headline, and CTA on your audience engagement and conversion rates.
Frequently Asked Questions
Which ad platforms and data sources does Alison connect to for analytics?
Alison.ai connects to the major digital ad platforms, including Meta, Google, TikTok, Snapchat, LinkedIn, and performance networks such as Moloco, Unity, AppLovin, and Amazon Ads. Data is pulled in via secure API connections, giving you a unified view of creative performance across all your active channels from a single dashboard, without manually exporting and reconciling reports from each platform.
How granular are the creative element breakdowns: frame-level or scene-level?
Alison.ai analyses creatives at a highly granular level using over 10 AI engines to tag elements across visuals, audio, text, facial expressions, backgrounds, objects, and more. For video, this analysis happens across the full timeline of the creative, so you can see not just that a creative performed well, but which specific elements at which moments are driving engagement, enabling precise, evidence-based iteration rather than guesswork.
Can I set custom KPI goals for the insights, such as CAC or LTV?
Yes. Alison.ai’s analytics connect creative performance to the metrics that matter most to your business, including ROAS, conversion rate, and engagement rate. For advanced attribution goals like CAC or LTV, our team can advise on the best setup during onboarding to ensure your dashboard reflects your specific business objectives.
How often is performance data refreshed in the dashboard?
Alison.ai provides real-time performance data, so your dashboard reflects the latest campaign results as they come in from your connected platforms. This allows your team to act on emerging signals such as a creative beginning to fatigue or a new element outperforming without waiting for periodic reporting cycles.
Don’t Just Take Our Word for It
Alison was a great fit for our already data-driven work process. With Alison’s input, Scatter Slots’ creatives received a much-needed boost, leading to an instant improvement in performance. This not only enhanced the game’s already strong position but also sparked a wave of fresh ideas, enabling the swift development of unique concepts and further success in the creative strategy.
Gadi Shoshani
VP Marketing at Murka Games
Official Partner of Leading Social and Digital Channels
