App Talk: How Alison.ai Uses AI to Reinvent the Creative Workflow
Jun 9, 2025
In a compelling session of App Talk at App Promotion Summit London, Alison.ai co-founder and CEO Asaf Yanai sat down with Peggy Anne Salz to reveal how AI is breaking marketing rules as we know them. Far beyond buzzwords, Alison.ai is evolving creative strategy by surfacing the “why” behind what works and what doesn’t.
Asaf shares how Alison uses a staggering 12.5 billion-tag taxonomy, proprietary AI models, and prompt engineering to empower marketers, reduce production costs, and skyrocket results.
What you’ll learn from the interview:
- How 12.5 billion data tags decode the deeper “why” of creative performance
- The power of identifying feature-platform-audience combinations that truly work
- Why prompt engineering is the backbone of Alison’s creative automation engine
- How Alison turns raw insights into recipes for winning ad creatives
- How brands can save up to 50% in marketing costs while boosting revenue by up to 300%
- How AI can bridge the gap between art and performance teams through a common data language
Whether you’re a CMO, creative director, or growth marketer, this conversation is a masterclass in the future of AI-driven marketing strategy.
Watch the full session:
