Elevate Your Creative Journey

Gain expert insights, tips, and trends to navigate the digital landscape
Digital Advertising Strategies for Fintech Companies

by Ellad Kushnir Matarasso

28 May 2024

10 Best Digital Advertising Strategies for Fintech Companies

The fintech industry has experienced unprecedented growth in recent years as new technologies revolutionize financial services. Fintech, a blend of financial and…
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The Retailer’s Guide to Marketing Campaign Optimization

by Ellad Kushnir Matarasso

15 May 2024

The Retailer’s Guide to Marketing Campaign Optimization

As a retailer, running marketing campaigns is crucial for driving sales, boosting brand awareness, and engaging customers. However, with the ever-changing digital…
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Data-Driven Marketing

by Ellad Kushnir Matarasso

29 Apr 2024

4 Companies Leading the Way in Data-Driven Marketing

Using data for marketing isn’t a new concept. It was a good way to measure if a campaign was working. However, in…
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Workflow Augmentation

by Ellad Kushnir Matarasso

17 Apr 2024

What is Workflow Augmentation and How Can It Be Utilized in Marketing?

Workflow augmentation refers to leveraging artificial intelligence technologies to collaborate with and enhance the performance of human workers. By automating routine tasks…
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Alison AI Joins NVIDIA Inception

by Ellad Kushnir Matarasso

15 Apr 2024

Alison AI Joins NVIDIA Inception

Alison AI today announced it has joined NVIDIA Inception, a program that nurtures startups revolutionizing industries with technological advancements. Alison AI is…
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Creative Fatigue

by Ellad Kushnir Matarasso

25 Mar 2024

Overcoming Creative Fatigue: A Strategic Analysis

We've all experienced it - the feeling of frustration when yet another ad pops up while scrolling through our feeds. That groan…
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Maximum ROI for eCommerce Through Creative Analytics

by Ellad Kushnir Matarasso

12 Mar 2024

Unlocking Maximum ROI for eCommerce Through Creative Analytics

  In today's digital era, ecommerce marketers live and die by their ad creative. With endless feeds to stand out in, compelling…
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Super Bowl Ads in the Age of AI

by Ellad Kushnir Matarasso

12 Feb 2024

Super Bowl Social Media Campaigns – Ad Creative Report

As the Super Bowl excitement builds each year, brands strive to make their mark with innovative and captivating ads on social media…
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Alison & Hackernoon - Valentine’s Day Social Media Creative Innovations Report

by Ellad Kushnir Matarasso

8 Feb 2024

Valentine’s Day Social Media Creative Innovations Report

As Valentine's Day approaches, brands can elevate their social media campaigns by embracing unconventional creative elements that go beyond the clichés. Alison’s…
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