by Ellad Kushnir Matarasso
20 Mar 2025
AI at SXSW: From Hype to Heartfelt Connections
What made SXSW feel different this year? We noticed a shift in how AI was being talked about. A transformation beyond generalized…
Elevate Your Creative Journey
Gain expert insights, tips, and trends to navigate the digital landscape
by Ellad Kushnir Matarasso
13 Mar 2025
What Really Drives Consumers to Buy? The Psychology Every Marketer Needs to Know
Why do people grab things they don’t need off the digital or physical shelves, pass up deals that save money, or stay…
by Nir David
5 Mar 2025
Future of Gaming, AI, and a Touch of Nostalgia
It’s hard to believe, but it’s that time of year again - my 10th Game Developers Conference (GDC)! For someone who has…
by Ellad Kushnir Matarasso
4 Mar 2025
Writing a Creative Brief: A Step-by-Step Guide to Getting Results
Writing a good creative brief can often feel like a guessing game. How much detail is too much? What actually matters? You…
by Ellad Kushnir Matarasso
27 Feb 2025
Mastering Competitive Ad Analysis with AI-Powered Insights for a Winning Edge
Ever feel like your competitors are always one step ahead? Their ads capture attention, drive engagement, and convert—while you’re left testing, tweaking,…
by Ellad Kushnir Matarasso
20 Feb 2025
Elevate Your eCommerce Marketing: Achieve Success with AI
Have you considered the possibility of using AI to get through to customers in the oversaturated marketing landscape? It’s well known that…
by Narine Nejat
14 Feb 2025
Dating App Tips That Will Save Your Client Relationships
Alison, will you be my Valentine? It’s officially here, Valentine’s Day! Some of us look forward to the holiday, anticipating being adorned…
by Ellad Kushnir Matarasso
13 Feb 2025
Super Bowl Ads 2025: The Good, The Bold, and the Hilariously Memorable
The Super Bowl isn’t just about football anymore. It’s become the biggest advertising event of the year. Every brand competing for airtime…
